Fitness

When you picture a quintessential butt exercise, what’s the first thing that comes to mind? Say it with me: Squats! But is it cool to bust out squats every day, or at least regularly? Or is possible to overdo this ~classic~ move? Well, for starters, you probably do a ton of squats every day already — each time

Get the Basics… Motivation for physical therapists is different than personal training clients: clients make the most progress in the gym while patients make the most progress outside the clinic. In order to keep patients motivated by their progress, therapists must create engaging and interesting HEPs that the patient will want to perform. Good communication

Get the Basics… Knowing your target market and appealing to it is a necessity across all forms of marketing. The Call-to-Action is a must in everything you present to the customer. Never stop working to win over your current customers; you must keep them engaged. Learn to leverage the cost-free opportunities that only digital marketing

New to fitness and not sure where to begin? Women’s Health has your back! Starting a new fitness regime in a gym can be intimidating, but these home exercises are the perfect springboard. Springbok Sevens and Fifteens Women’s Vice Captain Zinhle Ndawonde shares some of the home exercises she does to maintain her strength when she’s

Get the Basics… Strength Training Established on Legitimate Research Proper Technique Effecting Legitimate Results Healthy Habits Ensuring Long-Term Retention There’s a lot of noise and misinformation when it comes to dieting and exercise, isn’t there? When embarking on the journey to start your own fitness business, finding a way to filter the good information from

We all know the personal benefits of physical activity, but do we ever consider the economic implications of how we take care of ourselves? A newly published study by Discovery Vitality in collaboration with RAND Europe looked at the link between exercise, productivity, mortality and economic growth. The results are astounding, to say the least.